Wednesday, December 14, 2011

How To Use Twitter To Grow Your Biz!

Twitter is a powerful way to promote your business, connect with your customers and create buzz about your brand!

Using Twitter to grow your business is easy and can lead to much success, if done properly.  Here are a few tips to help you.

  • Hash Tags (#) are uber important!  There are 3 things that will make a successful hash tag, short, sweet and catchy!  Use the hash tags to talk about themes so your followers can find you using these themes.  Using the same ones over and over in your tweets is a good plan.  Your followers will get to know and remember them and then use them to find your latest tweets!
  • The best tweets to help you grow your biz are tweets that are retweeted because then you aren't just reaching your followers but your followers followers as well!  This can lead to your tweet having the potential to reach hundreds of thousands of people!  Plan your tweets so that they create curiosity and are user friendly. ie. links need to be shortened!  Be sure to retweet others tweets, this will lead to reciprocate retweets.
  • Content of your tweets is also uber important! The best content to help you grow your biz is contests, specials and events!  This kind of content also has high potential for retweet!  You can even include specials for your followers who retweeted your tweet, this will benefit you in more ways then one!
  • Lastly there are plenty of apps out there to help you out!  I recently came across a free one for Google Chrome called SocialBro and it is AWESOME! If you don't use Google Chrome then you can also find it available for Adobe Air as well.  This tool allows you to manage and analyze your twitter  account(s) all from your Google Chrome browser even when you are offline!  Some of the features are filter and order the search results using different criteria such as: number of followers, frequency of tweets, account age, recent activity, language, time zone, detect who is following you and easily follow them back, detect who recently unfollowed you and easily unfollow them, detect potential spammers, noisy users, influential users, famous people, newbies from amongst your friends and/or followers, visualize statistical information about your community: time zone charts, languages charts, users by number of followers, users by recent activity, etc., find out when your best time to tweet is and take advantage of every tweet you send, manage multiple accounts without logging in and out, analyze your competitors or other interesting profiles: copy their lists, follow their friends and followers, etc., analyze Twitter search results by users,  Import any text list of users such as: conferences attendees, your app users, etc., add notes and reminders to the users, tag users and much much more believe it or not! 
So as you can see this app has a lot to offer and completely free, making it even easier for you to make the most out of what Twitter has to offer for you and your business!  With sites like Twitter and FB taking such a hold on our population there is no longer any reason to spend hundreds or thousands of dollars on a marketing campaign and with the invention of apps like SocialBro and many others you now have all of the tools and resources at your fingertips to put together a marketing campaign that is honestly priceless!


A penny for your thoughts.....